What is the symbol of the best email marketing? High conversion rate! When your email is enough to win your target audience, that’s when you know your mail campaigns or promotional emails have been a success. 14K Business Solutions is one of the very few marketing agencies philadelphia that guarantee a 100% success rate whether it is email marketing for e-commerce or email marketing for agencies.
As an e-mail marketing agency 14K Business Solutions ensures that only those approaches are used that are most relevant and effective. The approaches vary based on your audience, type of business, and awareness of your brand, and type of message to be delivered. Following are a few best approaches of email marketing whether you aim to mail companies or direct mail individuals who sign up to mailing list and even for automated mailing.
1. Segment your customers based on their demographics, psychographics, purchase behavior, history, interests, and geography.
2. Personalize content according to your customers’ need, past interactions with your business, and make the content dynamic. Address your customers with their name and personal information.
3. Focus on sending meaningful and valuable emails to your customers rather than swarming your customers with frequent and irrelevant emails.
4. Keep the subject lines precise, clear, and engaging. They should evoke a sense of curiosity, urgency, and relativity in order to increase open rates.
5. Your Call To Action (CTA) should be concise, and actionable. Examples include “Call now!”, “Get the Guide”, and “Shop today!”
6. Your emails should also be optimized for user experience and should be consistent across all devices. For example using larger font sizes, single-column layouts, and touch-friendly buttons.
7. Automating emails that are recurring can save time and maintain consistency in communication.
8. Time your emails to your target audience to maximize engagement.
9. Using user generated content, social proof, and visual content such as infographics can maintain user engagement and highly increase the open rates.
10. Ensure compliance with the email marketing regulations such as CAN-SCAM and GDPR. You must take consent from people you wish to send email to and include in the email
Consulting with 14k Business Solutions LLC and choosing our email marketing services is the first step you can take to guarantee your success in generating customers that quickly turn loyal to your business. Following are a few of the reasons why we are the best in the game;
Now that you know why 14K Business Solutions LLC is the best e-mail marketing agency in Philadelphia, the next step is to book an appointment without wasting a second to get on your success journey. Contact us today!